Marketing & BD Co-ordinator, International FPR

Marketing & Business Development

Job Reference



Marketing & Business Development


Business Professionals


London, United Kingdom



The role


Coordinating Marketing Projects across Countries; engaging across cultures.

DLA Piper. More than ‘just’ an international law firm. Interconnected and deeply collaborative; an international team of teams working together to deliver impactful campaigns, strengthen client relationship and drive growth redefining the possible...

Our International Finance Projects and Restructuring team work on some of the our most exciting and high-profile projects across the firm. As such they are seeking a highly organised Marketing Coordinator to coordinate the delivery of campaign and activities to support the sector and practice group plans.

This is a pivotal role for the team acting as the support lead and/or coordinator on the delivery of profile raising activities including Events, Legal Directory and Legal Award submissions, Sponsorships, Website & Digital content, Client Communications, Marketing Collateral. 

The international scope and varied nature of this role means you will have exposure to all areas of marketing activity across the business, providing the opportunity to develop your career as a result.

Occasional travel within the UK and internationally will also be requirement of this role.

If you have a passion for marketing with an international outlook, and are looking to elevate your career click here to…

Hear more about us – an International Law Firm that puts people, responsible business, delivering a great service and our values at the heart of everything we do.


Marketing: coordinate the delivery of activities to support the sector and practice group plans; act as support lead and/or coordinator on the delivery of profile raising activities including Events, Legal Directory and Legal Award submissions, Sponsorships, Website & Digital content, Client Communications, Marketing Collateral.  Ensure that all marketing activities support delivery of the firm's strategic objectives and that all materials produced reflect DLA Piper's brand and adhere to the brand guidelines.

Business Development: support our partners and lawyers in introducing sector and practice group specific legal solutions (Products and Propositions) to relevant Key Clients; support sector and practice group marketing colleagues in their targeting of leading industry “buyers” and influencers; help ensure a compelling message is relayed in major sector and practice group pitches by acting as a Subject Matter Expert (SME); play a leading role on ensuring our BD messages are consistent across all standard capability statements and proposal generator content.  Work closely with senior marketing colleagues, ensuring BD strategies and messaging is being shared between aligned practice groups and sectors enabling strong and cohesive go to market tactics to be deployed.

Systems and Process: support the implementation of sector and practice group marketing plans; hold responsibility for the sector and practice group intranet sites; support the marketing management team in engagement with the sector and practice group leadership teams, and in communicating with the wider fee earner community; ensure up to date sector and practice group credentials are maintained and content for proposal generator is regularly updated in order to deliver compelling sales messages.

The role holder may be required to undertake additional duties from time to time.


The ideal candidate must :

  • Be able to demonstrate a strong commercial awareness in both approach and delivery
  • Possess good project management skills in relation to delivering Marketing & BD campaigns
  • Be able to provide a high quality service whilst operating remotely from the end user
  • Be confident operating on their own initiative, owning projects and seeing them through to conclusion with limited supervision
  • Possess excellent communication skills along with proven experience of working in a virtual team environment
  • Have a sound understanding of professional marketing approaches, new business issues, sales and pitch processes within the legal sector and particularly how these apply to sector and practice group marketing strategies
  • Demonstrate a professional approach in terms of commitment and internal client care
  • Have excellent interpersonal skills with the ability to exercise tact and diplomacy
  • Be able to demonstrate experience in dealing with a demanding workload and conflicting priorities
  • Be able to multi-task and work to deadlines, be methodical and logical, as well as thrive in a robust and fast-paced environment
  • Have the ability to see delegated tasks through to completion at a high standard
  • Have the ability to stay calm and composed in often demanding situations
  • Display a consistently positive attitude and adopt a 'can do' approach as well as being able to work well on own initiative and also as part of a wider team; collaborative working style
  • Be IT literate - experience of Excel, Word 2010 and Outlook is essential; experience of using InterAction/CRM systems would be beneficial
  • Hold a Degree/CIM Professional Certificate in Marketing (desirable)
  • Demonstrate ability to understand and identify with the firm and its objectives and values

This job description is not designed to be exhaustive and can be varied, as required, to develop or fulfill the role of the Marketing & BD Coordinator, Finance, Projects & Restructuring (FPR) and Financial Services (FS).




DLA Piper is a global law firm with lawyers located in more than 40 countries throughout the Americas, Europe, the Middle East, Africa and Asia Pacific. Our global reach ensures that we can help businesses with their legal needs anywhere in the world. We strive to be the leading global business law firm by delivering quality, service excellence and value to our clients and offering practical and innovative legal solutions to help them succeed. Our clients range from multinational, Global 1000, and Fortune 500 enterprises to emerging companies developing industry-leading technologies, as well as government and public sector bodies.


In everything we do connected with our People, our Clients and our Communities, we live by these values:

  • Be Supportive – we are compassionate and inclusive, valuing diversity and acting thoughtfully
  • Be Collaborative - we are proactive, passionate team players investing in our relationships
  • Be Bold - we are fearless and inquisitive, challenging ourselves to think big and find creative new solutions
  • Be Exceptional - we are strategic and driven, exceeding standards and expectations


At DLA Piper, diversity and inclusion underpins how we live our values and everything we do.  We believe that everyone has a voice, and that everyone’s voice counts. We know that the rich diversity across our firm makes us stronger, more innovative and creative, which helps us to better serve our clients and communities. We are committed to providing an inclusive working environment and culture across our global firm, where everyone can bring their authentic self to work.

Diversity of perspective, thought, background and culture combine to make us the leading global law firm; that’s why we actively seek to build balanced teams. We welcome the unique contribution that you will bring to our firm and actively encourage applications from all talented people – however your talent is packaged, whatever your background or circumstance and regardless of how you identify.

We support anyone with a disability or long term health condition to ensure they have the opportunity to perform at their best. If you have not done so already, please let us know if you require any support so we can make the right adjustments and considerations should they be required.


We recognise that people have responsibilities and interests outside of their career and that as a business, we all benefit from working flexibly. That's why we are open to discussing with candidates the different ways in which we are able to support requests for agile working arrangements.


In the event that we make an offer to you, and where local legislation permits, we will conduct pre-engagement screening checks that may include but are not limited to your professional and academic qualifications, your eligibility to work in the relevant jurisdiction, any criminal records, your financial stability and references from previous employers.